Made in Black America by GYEB

Understanding Black Hair in 2025

Black hair is a whole mood.

It’s diverse, beautiful, and tells a story—our LEGACY. From soft waves to tight coils, no two heads of hair are the same, and that’s the magic. But let’s keep it real: figuring out your hair type can feel like solving a mystery.

No worries, though—we’ve got you.

Whether you’re rocking 2A waves or 4C coils, this guide will help you understand your crown and how to care for it. Plus, we’ve got the products you need, made by people who get it—even if you don’t.


What’s Your Hair Type? Let’s Break It Down.

Hair types are categorized by curl patterns, ranging from loose waves to tight coils. Knowing your type helps you choose the right products and techniques to keep your hair thriving.

 

2A, 2B, 2C: The Wavy Squad

  • 2A: Loose, beachy waves with minimal curl.
  • 2B: More defined waves, but still soft and easy to manage.
  • 2C: Strong waves that are starting to form S-shaped curls.

💡 Your Essentials: Moisture is key! Use our Leave-In Conditioner to keep your waves hydrated and frizz-free.


3A, 3B, 3C: The Curly Crew

  • 3A: Loose, bouncy curls that are shiny and well-defined.
  • 3B: Tighter curls with a bit more volume and texture.
  • 3C: Dense, corkscrew curls that pack a lot of personality.

💡 Your Essentials: Keep those curls poppin’ with our Growth Oil for hydration and our Edge Control to lay those edges just right.


4A, 4B, 4C: The Coily Queens

  • 4A: Tight, springy coils that hold moisture well.
  • 4B: Z-shaped curls with a fluffy texture and lots of versatility.
  • 4C: Tight, dense coils that need extra TLC and love.

💡 Your Essentials: Maximum moisture is non-negotiable! Our Hydrating Shampoo and Leave-In Conditioner are your go-tos for softness and manageability.

Your Hair Is Unique...Celebrate It!

No matter what type you are, your hair is YOURS, and it’s beautiful. Our products are made with Black women in mind, so we’ve got what you need to hydrate, protect, and style your crown.

Let’s Make It Personal!

Don’t stress if you’re still figuring out your hair type or routine—that’s what we’re here for. Our email and SMS subscribers get 20% off their first order and $5 off when they join the text list. Plus, we send haircare tips, tutorials, and deals that are as good as your hair deserves.

Get What Your Hair Needs

Join the GYEB fam today and save on products made by people who understand your hair—even if you don’t.

Sign Up & Save Here

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